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Sheri Fitts Joins Sheridan Road Financial as Chief Marketing Officer


CHICAGO, IL, February 13, 2017 -- Sheridan Road Financial, a leading institutional investment consulting and private wealth management firm announced today that it has hired Sheri Fitts as its Chief Marketing Officer.

Sheri has more than 25 years of industry experience. Most recently, Sheri was the Founder and President of ShoeFitts Marketing, an interactive and branding agency focused on the retirement industry. She has collaborated with retirement plan advisors, third-party administrators, and financial service organizations to help them leverage marketing tools, social media strategy tactics, and meaningful connections. She debuted in the financial services industry as an award-winning graphic designer, progressed to participant curriculum design, and advanced to sales and marketing before stepping out on her own as a consultant and speaker.

"We are extremely thrilled that Sheri has joined Sheridan Road as our Chief Marketing Officer. She shares our vision and strategy for building a national brand and delivering individualized services to our clients. Sheri is arguably one of the most well-known and well respected marketers in our industry. She has been a great friend of Sheridan Road for years and the timing to have her lead our marketing efforts could not be better," said Daniel Bryant, Managing Partner.

About Sheridan Road Financial

Headquartered in Chicago, Illinois, Sheridan Road Financial provides institutional investment consulting and private wealth management services to its clients. The Company has received a number of awards including being named the 2015 Retirement Plan Adviser Multi-Office Team of the Year by PLANSPONSOR Magazine as well as being named by Barron's magazine as the #4 ranked Institutional Consultant for 2016. The Company has offices in Chicago, Denver, Indianapolis, Louisville, Milwaukee, Minneapolis, Nashville, Northbrook, San Francisco, and Tampa. For more information, please visit www.sheridanroad.com.


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