401k ASP Rebrands With Name Change
TAMPA, FL, December 30, 2009 -- Tampa-based 401k ASP, Inc. saw a 200-percent growth in recordkeeping assets in 2009 which has led to the company more than doubling its staffing in that time period, as well as a name change to better reflect the expanding product lineup.
"However, because of the increase in the variety of the retirement plans the company services – and our growing market presence – we are rolling all the company's functions into a single name that more accurately encompasses this diversity - ASPire Financial Services."
"We founded this company as an institutional application service provider [ASP]," said Pete Kirtland, president of 401k ASP. "However, because of the increase in the variety of the retirement plans the company services – and our growing market presence – we are rolling all the company's functions into a single name that more accurately encompasses this diversity - ASPire Financial Services."
"ASPire provides an online platform for many types of retirement plans, including 401k, 403(b), 457 and IRAs," Kirtland said. "The names ‘401k ASP and 403b ASP' no longer accurately reflect our many capabilities."
"In the midst of a sluggish economy, we attribute our success to our ability to provide solutions to the regulation changes in the industry, the continued strong and increasing demand for open-architecture investment platforms and the company's extremely competitive fee structure," said James Olson, one of ASPire's principals. "With the new fee disclosure regulations forthcoming, we anticipate a significant increase in our business from the marketplace that is frustrated with higher-cost providers offering limited investment options and the lack of fee transparency.
The company will transition to its new name and brand on January 1, 2010.
About ASPire Financial Services
Formed in 2002 and based in Tampa, FL, ASPire Financial Services is a leading provider of recordkeeping services and technology to the retirement industry in the U.S. and Puerto Rico with more than $2.3 billion of recordkeeping assets, approximately 135,000 participants and 5,000 retirement plans. With 100 employees and offices in Tampa, St. Petersburg, Fla. and Denver, the company's current product offering includes 401k, 403(b) and 457 and IRAs and Defined Contribution plans. The company is a member of the American Society of Pension Professionals & Actuaries (ASPPA), National Tax Sheltered Accounts Association (NTSAA) and the Council of Independent 401k Recordkeepers (CIKR).
###
Click here for more material dealing with current trends, opinion, news, legislative action, investments, marketing, sales, consulting, and legal issues on 401k plans.
This is a press release provided by the company or its representatives. 401khelpcenter.com, LLC is not the author of this release and is not associated or affiliated with any firm or organization mentioned unless otherwise noted. Use of any information obtained from this release is voluntary, and reliance on it should only be undertaken after an independent review of its accuracy, completeness, efficacy, and timeliness. Reference to any specific commercial product, process, or service by trade name, trademark, service mark, manufacturer, or otherwise does not constitute or imply endorsement, recommendation, or favoring by 401khelpcenter.com, LLC.
